Last week I went to CES and checked out the new stuff.. Lots of innovation on the TV side on the backlit (actually side lit) LED front and of course the much anticipated OLED. These technologies have made major strides and are kicking ass on plasma (RIP 2009). I'll post more about this later.
What I want to talk about is the more scrappy innovation side of the CES. Back in the 2006 I remember walking through the Sands looking at the more cutting edge and interesting boot strap companies. I personally awarded SlingMedia as the most effective use of booth space back then. They had a 15x15 booth and literally had 200 hundred people surrounding it listening to a Sling vignette about how the product worked. It was epic and as predicted they went on to much success.
PogoPlug looks like a brick power supply plug that plugs into the wall, but it also connects to a USB drive and your network. What you end up with is a drive that is accessible on your home network but also anywhere in the world via the PogoPlug website/drive share. Yes, cloud based storageis already available, but this is different because the disk lives in your house. Pretty cool.
But, that's not why I like it. Back in 2005 one of the first posts I wrote in this blog was that I wanted a SOAHG. A SOAHG is something I surmised would be a home gateway that would allow me, at an application level, to access digital assets in my house, control devices, and monitor what was going on from anywhere in the world. It's a cool idea but a little hard to grasp in the generic sense.
As I stood there and heard the PogoPlug pitch it dawned on me, PogoPlug is exactly the base functionality required to make this happen with an entry use-case that gets it into my home network. I love this product but not entirely for what it is – but rather what it could be given an open API (which I think they are working on). Hint, read my rants about storage and backup.
Can't wait till they ship in March..